Elpub : Digital Library : Works

Paper 148_elpub2007:
Enhancing Traditional Media Services Utilising Lessons Learnt from Successful Social Media Applications - Case Studies and Framework

id 148_elpub2007
authors Bäck, Asta; Vainikainen, Sari
year 2007
title Enhancing Traditional Media Services Utilising Lessons Learnt from Successful Social Media Applications - Case Studies and Framework
source ELPUB2007. Openness in Digital Publishing: Awareness, Discovery and Access - Proceedings of the 11th International Conference on Electronic Publishing held in Vienna, Austria 13-15 June 2007 / Edited by: Leslie Chan and Bob Martens. ISBN 978-3-85437-292-9, 2007, pp. 371-380
summary The paper presents a framework for describing electronic media services. The framework was created by utilising earlier models and case studies of successful social media applications. Wikipedia, YouTube and MySpace were analysed because they are among the most popular sites in the world and they highlight different aspects of social media applications. The proposed model consists of two main parts: Concept and system, and Content and user. Both of them were further divided into four subgroups. With the help of a radar view, various applications can be described and compared and their further development opportunities identified. A prototype application, StorySlotMachine, is used as a case example, where the framework is used.
keywords social media; YouTube; Wikipedia; MySpace
series ELPUB:2007
type normal paper
email asta.back@vtt.fi
more http://info.tuwien.ac.at/elpub2007/presentations/148.ppt
content file.pdf (489,624 bytes)
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ratings Ratings: 3
urn:nbn urn:nbn:se:elpub-148_elpub2007
last changed 2007/06/15 14:23
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